How to equip a park and develop a tourist route, unite the work team and media promotion in social networks. Businesses and officials listen to the opinions of young people
The municipal stage took place in Rybinsk regional youth creative competition “Blitz Marathon of Ideas”. Its organizers are the creators of the “Open Production” career guidance program.
The Rybinsk stage took place at the Youth Palace. High school students and students from city schools, colleges and RSATU gather here. Nine teams are competing for the right to reach the finals and be called the most creative. Everyone received their own case – a task from the operating enterprises, organizations and administration of Rybinsk. Customers are interested in new ideas generated by young minds.
Among them is the editorial office of our newspaper.
About emojis and merch
How to promote a publication on social networks? How to get the attention of young people? The girls from school No. 44 shared their options. The main thing is to focus on ambition.
“It’s interesting to read interviews with ambitious, successful people who have done something,” said the high school students. – We need to publish more such materials!
The podcast format is relevant for young people: they don’t have time and are too lazy to read large texts, but listening is another matter. Among the popular topics of audio recordings are sports and content from comedians.
According to young people, surveys, tests and prizes for active members of the group energize the audience on social networks: virtual emoji stickers and somewhat tangible real merch: T-shirts , caps, notebooks with symbols of Rybinskie Izvestia.
Another cool idea from the participants is the possibility of internships for students and students in the editorial office.
“There are men in my circle who would be happy to participate in the process themselves, to write for the newspaper on topics related to young people. This could be a column with the opinions of young people on the website,” contestant proposal.
Well, the idea is fire! We are always open to interesting authors with a fresh perspective on changes and events happening in the city. Write and suggest!
About the rap battle and bubble tie
The Maximum youth center also needs a new look at the work organization. In their instructions, a team from school No. 32 made a plan for both activities for students and students.
– Today “Maximum” is not very popular among young people, and therefore it is necessary to do PR for the palace in social networks. Not everyone is comfortable going to the Polygraph. The solution could be online meetings, when men from different parts of the city participate in discussing organizational issues of events through video conference, the team believes.
According to the students, the gifts help to attract more attention to the events of Maximum: the same caps, hats, and T-shirts.
As interesting events for young people, they named Family Day, which can be held in the open air on Komsomolskaya Square, and Business Week in various places of the city, where children have the opportunity to try themselves in different professions. Members of other teams are added to the list of desired events: rap battles, history balls, KVNs, and in general any entertainment with humor.
RPEC students are creative with the instructions of Rybinsk administration – they develop business ideas for coastal areas. Students are convinced that in Volzhsky Park, searches related to the historical past of the city, discos with live and relevant music for young people (speakers repeatedly emphasize this point ), beach volleyball courts and, of course, shops with drinks, ice cream and trendy bubble tea. Art zones where you can make your own souvenirs, for example, painting T-shirts, also bring profit.
About the lounge area and meetings in the bathhouse
Industrial enterprises turn to graduates for advice on how to attract young people to work. A representative of Severmash holding noted that he adopted one of the ideas proposed by the 12th school group.
Surprisingly, not a word about the salary came out of the men’s mouths. Among their solutions are active management of social networks, funny videos that talk about business, and career guidance games. And to keep young people in the staff, men advise to hold more informal meetings with employees: apartment workers, outdoor gatherings, competitions for the best employee, and also pay attention to creating comfortable conditions in the plant, for example, a lounge area. .
I wonder if the owner of the furniture company, Alexey Mukhin, will use the idea of the School 36 team, but it sounds original. Do you want to improve your corporate culture? Conduct team-building games… in the bathhouse.
About hide and seek scooters and the “Time Machine”
Many cases are traditionally related to tourism. According to the school children, the young audience will be interested in hide-and-seek quests on scooters, gastronomic routes with tastings and atmospheric excursions “abandoned place”.
How to develop Rybinsk for young people at the regional level? Why is this of interest to potential applicants, employees or tourists under the age of 25? The RSATU team racked their brains with a difficult task. The students came with the “Time Machine” tour route, which combines antiquity (including a visit to the museum and a walk along the historic streets) and modernity. Here, the main objects of the show are the university and large IT companies operating in the city. The bet is on the future: the construction of a world-class university campus in Rybinsk and the development of IT business, the opening of attractive IT vacancies for young people.
Based on the results of the Blitz Marathon of Ideas, the three best teams were determined. Bronze went to school No. 44, silver in school No. 12. And the winners of the municipal stage of the competition are the students of RSATU. They will defend the honor of Rybinsk in the grand final of a creative game.
Photos – Blitz Marathon of Ideas VKontakte
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